AI in Action. Build Agents That Actually Work.
Hosted by Orchard and Optimizely
Most AI conversations end with a deck and a to-do list. This one ends with something working.
In one afternoon, you'll build a live AI agent scoped to a real challenge from your business. Orchard and Optimizely provide the environment, the expertise, and the time. You bring the problem.
You'll leave with something you can actually use.
When
Wednesday, Jun 24, 2026, 11:00 AM - 3:00 PM
Where
QT Hotel, Market Room, 49 Market Street Sydney NSW 2000
RSVP
Wednesday, June 19, 2026, seats are limited
Speaker
Simon Chapman
Optimizely
Simon brings extensive expertise in digital experience platforms and AI-powered experimentation. He partners with enterprise teams to connect AI strategy with practical, real-world implementation.
What to expect
What You'll Walk Away With
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See it working Live walkthroughs. Real outcomes from marketing teams running AI agents today. No pitch decks, no hypotheticals - just what's actually happening.
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Map it to your world Use a hands-on framework to pinpoint where AI creates genuine impact in your own workflows - not someone else's.
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Leave with a plan Walk out with a proof of concept ready to present to your team. From raw idea to actionable roadmap, all in one session.
Agenda
How you’ll spend the day
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11:00 – 11:20 | Introduction to Opal + AI Use Cases
An introduction to Optimizely Opal, including common business and marketing use cases being solved today. A guided discussion exploring practical applications of AI, supported by examples and demonstrations to bring key use cases to life. -
11:20 – 11:50 | Building Your Use Cases
Guided exercises to identify practical AI opportunities across your workflows and customer experiences -
11:50 – 12:25 | Mapping AI to Your Workflows
Aligning use cases to your current tech stack and scoping achievable proof-of-concept opportunities -
12:25 – 1:00 | What We’ve Seen Work
Real-world examples of AI agents in production and lessons learned from moving from experimentation to implementation -
1:00 – 1:30 | Working Lunch
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1:30 – 2:30 | Hands-On: Build in Opal
Build, test, and iterate on an AI agent within Optimizely Opal using the use cases developed earlier -
2:30 – 2:50 | Showcase + Collaborative Feedback
Open discussion on implementation pathways, next steps, and key takeaways from the day -
2:50 – 3:00 | Q&A + Next Steps
Open discussion on implementation pathways, next steps, and key takeaways from the day
RSVP NOW
Walk in with a challenge. Walk out with a working AI agent and a plan to scale it. Seats are limited, register your interest and we will confirm your place shortly.
