Orchard's Client Growth Director, James Langridge, shares on LLB the importance of empathy, emotional intelligence, and the fundamentals of account management. He argues that strong client relationships are build in person - not over email - by really understanding your client's world, being honest about challenges, and resolving disagreements constructively.
His advice for rising account managers? Nail the basics first: run meetings well, write clear briefs, stay proactive, and be transparent.
Read the full article here: https://lbbonline.com/news/orchard-james-langridge-account-management
