Orchard has been named a HubSpot Gold Solution Partner in Australia, recognising its ability to connect technology, data and creativity to drive meaningful customer growth and real business outcomes. 

The accreditation reflects Orchard’s depth and strength across CRM, marketing automation and the full customer journey, enabling more considered, end-to-end implementations that go beyond technical set-up. From building smarter membership ecosystems to reshaping how brands connect with their customers, Orchard ensures HubSpot works as a true growth engine, not just a platform. 

The milestone follows Orchard's appointment of Anne Ngo as Head of Customer Growth and MarTech in late 2024, a role created to accelerate the agency's MarTech practice across its consumer and healthcare divisions.  

Wai Kwok, CEO of Orchard, said: "We have been building our HubSpot capability with clear intent. Clients want platforms that connect their marketing, sales, and service data in one place, and our recent work with the Royal Agricultural Society of NSW is a strong example of what that looks like in practice. We used HubSpot Data and Marketing Hubs as the single source of truth for their entire membership ecosystem, and the result was a platform that eliminated real friction for both members and staff. That is exactly the kind of transformation HubSpot makes possible when it is implemented with genuine architectural rigour." 

Orchard recently delivered a full membership platform transformation for the Sydney Royal Easter Show, one of Australia’s largest and most iconic annual events. Built for the Royal Agricultural Society of NSW (RAS), the new platform puts HubSpot at the centre, bringing together member data, communications and renewals in one place. 

With integrations across log-in, payments and the member portal, the result is a simpler, fully digital experience for thousands of Show members and supporters, making it easier to manage, and easier to use. 

Orchard holds Gold Solution Partner status with both HubSpot and Optimizely, and manages technology partnerships across Adobe, Salesforce, Drupal and Contentful.