Introducing… Jessica Nord! Jess is our mega-star senior account manager and has recently been featured as a Young Gun by AdNews.Previously calling creative agencies home, Jess has now ventured into the digital and creative tech world here at Orchard and may we say loving every minute - “..in the last …
Launching in June 2024, Orchard worked with the Beyond Bank marketing team to bring their new website to fruition.Using Optimizely’s DXP their new website can bring leading AI and personalisation technology to each of Beyond Bank’s customer ensuring a relevant user experience each time.“Orchard have delivered on this vision by …
The Australian Government has moved into the fifth phase of its domestic violence prevention campaign - ‘Stop it at the Start’.This phase focuses on the ‘The Hidden Trends of Disrespect’ and brings a virtual experience that highlights how young Australian’s are being exposed to these hidden trends of disrespect via …
Our Chief Strategy Officer, Mikaela Crimmins was most recently featured in Mi3 discussing the impact of AI. Here she discusses how AI is shaping the future of the agency, “At Orchard, we’re looking at how AI can help internal marketing teams manage their assets quicker and easier, we’re also looking at …
he Department of Social Services, in collaboration with BMF, is launching a new campaign titled 'Consent Can’t Wait' to remind young Australians about the importance of consent. This initiative aims to foster education, understanding, and open discussions about consent among young people and their key influencers, especially parents. The campaign …
This May, Orchard hit a major milestone – we turned 18! It’s wild to think how far we’ve come from our early days in Rushcutters Bay. To celebrate, we threw an epic party that was as unique as we are. The afternoon was packed with fun, starting with drag bingo …
An article by Lead Integration Developer, Daniel Copping In this article, I’ll describe how you can use the Optimizely Data Platform (ODP) to effectively track anonymous user interactions between different sessions and devices. The key emphasis here is on anonymous users. While ODP makes it easy to stitch your customer records using …